industry

Business Analytics

In the world of fast moving consumer goods (FMCG) the corporations cannot hesitate to turn any new ideas into products.

The taut competition, the perpetual evolution of marketing tools, monitoring the assortment and facing in thousands of stores put a huge weight on every participant of the sector. A new campaign, a change in the procedure often entails extreme deadlines for business and IT equally.

The experts at SquareOne are conversant with the primal challenges of the industry. The professional experience and intense technological knowledge empowers us to cooperate with our customers on the following tasks:


  • Creating complete FMCG-Marketing and data marts.
  • Modelling client and product segmentation.
  • Sales force KPI and performance tracking.
  • Measuring sales performance.
  • Distribution and availability tracking.
  • Integration of efficiency based motivation into the HR procedures.
  • Route optimization.
  • Contract conditions tracking (Assortment, coverage, facing, etc.).
  • Demand, export and production design.